Enterprise-Class Web Analytics
Most providers simply connect your site to an existing Google Analytics account then call it a day. We think connections are only the beginning.
Here’s an overview of the support you can count on from UpStage to make sure your data driven decision making has all of the information you’ll need.
Connect Google Analytics Or Google Tag Manager
Connection includes verifying data moves from your website to your Google Analytics or Google Tag Manager account along with activating all desired event tracking, custom definitions, and tracking exclusions.
If you don’t already have a Google Analytics account, no worries, we’ll create one for you!
Must-have settings, switched on
When it comes to helping arts organizations maximize their data gathering, we’re experts.
Did you know demographics reporting stays off in Google Analytics until Google signals is turned on? We do, and we’ll make sure it’s activated.
We’ll also filter out your own office visits, confirm site search, download, and scroll tracking are recording correctly, extend data retention from the default two months to 14, and set up Consent Mode for visitors in regions that require it. That’s the difference between having a bunch of data and the data you need.
Search Console, connected
Google Analytics is only half of the equation when it comes to creating an effective data driven decision environment. The other half is creating and connecting a Google Search Console account.
UpStage not only handles everything related to creating the account but we’ll show you how to use its key features, like temporarily blocking a page from Google search results.
